Nicola Zanardi

Starts his professional career in communication and advertising in Pirella Göttsche and later in J.W. Thompson. Develops his experience as an entrepreneur in 1995 and founds XYZ Comunicazione Agency.

Completes his competences dealing with strategic consultancy for large companies such as ATAC Trasporti, Comune di Roma, Grandi Stazioni, Ferrovie dello Stato, Saipem, Snam, Sviluppo Italia.

By the end of 2000, XYZ Comunicazione joins Reply Group, an Italian company of excellence in ICT, with the aim of developing skills in digital communication.
In 2006, founds Hublab, specialized in strategic consultancy for innovation development.
Since 2010 has been columnist for Corriere della Sera
.



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Approach

  • Business Comprehension - Context vision competence

  • Strategic Thinking - Problem Solving

  • Human Centered Design - Innovative solutions to meet client's needs

  • Process Redesign - On going improvement


Keywords


  • Multidisciplinary vision

  • Beyond the limit

  • Applied innovation

  • Process approach

  • Project coaching

  • Knowledge transfer

  • Learning & Collaboration

  • Interactive & digital design

  • R&D Outsourcing


Methodologies & Tools



Innovation consultancy methodology


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Innovation consultancy tools


SOFI
Survey Observatory Focus Innovation
 

Photography, analysis and pre-assessment of innovation opportunities in specific sectors/markets.

 
IIS
Innovation Information System
 

Set up of information system collecting facts and technological trends.
Monitor key variables to stimulate innovation, directly related to the company, both seemingly far away.


 
STS
Station to Station
 

Workshop on innovation themes with participation of qualified partners.
Training modules designed on specific requests.


 
CH
Case Histories
 

Selected case histories to give complete vision to various business functions involved and enhance expression of genius loci and interesting benchmark.

 
PE
Pre-evaluation
 

Photography and analysis of innovation idea for complete and fast preliminary assessment of technical and economic feasibility.

 
SE
Scouting and Evaluation
 

Scouting of innovation ideas selected on company brief and first market evaluation.

 
EM
Migration
 

Migration of innovative ideas and/or research in different sectors and support to adaption process.

 
AS
Assistant flight
 

Consulting for effective innovation integration into business processes.

 
R&D
BPR Consulting
 

Consulting for redefinition of business processes related to design, research and development of new products.

 
KS
Knowledge sharing & Media contact
 

Advice for effective dissemination and valorization of information within the organization and to the Media outside..

 






Start up methodology

 

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Start up tools


IFC
Idea First Check
 

Fast evaluation of global sustainability of project.

 
FFA
Firts Feasability Audit
 

First technical end economic evaluation of project.

 
BM
Business Modelling
 

Framework design for creating economic, social and/or other forms of value.

 
BP
Business Planning
 

Formal statement of business goals and plan for reaching this goals. Economic and financial estimate.

 
IPR
Intellectual Property Rights
 

Support for evaluating patent side of project: background, path to follow, etc.

 
IP
Industrial Partnership
 

Scouting of potential industrial partners and relations support.

 
FP
Financial Partnership
 

Scouting of potential financial partners and relations support.

 



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Network



Looking for innovation, applying research and implementing a vision requires having a network to push out from the usual vertical and hyper specialized segments, which are paradoxically the least difficult to approach.

The goal is always good integration with other fields and knowledge, by using also the large variety of technology available today in respect of strategic guidelines and direction.
The revolution that bio, nano and infoscience led to the contemporary world completely changes the parameters of innovation and the centers of knowledge production.

Hublab has structured relations with international excellence, such as the Centre for Entrepreneurial Learning at Cambridge University and MIT in Boston and relies on an active network of professionals – not necessarily academic - who play an increasingly important role in research, innovation and applications.

Hublab is aware that the migration of knowledge from one field to another has become an important source for solutions and more effective and accessible projects.

Furthermore, Hublab interfaces with the world of research and its applications with neither institutional and political constraints, nor binding protocols. It always selects the most innovative solutions, applicable in a just-in-time way, that becomes essential today only when combined with a wider perspective.



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Case histories

bticino   Bticino - Legrand Group
 

Masterplan
Scouting and design of innovative solutions in workplaces

Keywords: Innovation drivers - New concepts


indesit   Indesit Company
 

Early Seeds
Scouting and evaluation of innovative solutions for household appliance

Keyword: Breakthrough Innovation


enel   Enel – Micromegas
 

50 years of Enel
Design and production of interactive exhibits

Keywords: Contents - Interactive Design


sistemafiera   Sviluppo Sistema Fiera
 

Masterplan
New contents and functions design for Milan Fair Pero area

Keywords: Territorial - Real Estate Valorisation


cittasalute   Città della Salute della Ricerca e della Didattica Milano
 

Vision Paper and Feasability Study
Strategic framework set up and preliminary design of new integrated health center in Milan

Keywords: Envisioning - Strategy


gozour   National Company for Food Products – Egypt
 

Analogue Food
Concept, design and development of innovative product lines for Egyptian market

Keywords: R&D - Outsourcing


gewiss   Gewiss
 

Leading Next Innovation
Redesign of R&D process

Keyword: Business process redesign

telecom   Telecom Italia – Between
 

Cultivar: innovative platform for a new smart agriculture Design of innovative contents and services for tlc broadband infrastructure

Keyword: Broadband exploitation


svilsisfiera   Sviluppo Sistema Fiera
 

Mobility Information System
Strategic framework set up of Milan Fair info-mobility system

Keywords: Effectiveness - Efficiency


senaf   Senaf - Gruppo Tecniche Nuove
 

Fairs Innovation
Strategy and design of new contents for Mac Spe and Agri Expo exhibitions

Keyword: Management consulting

natgeostore   Worldwide Retail Store
 

Panopticum
Concept, HW and SW design and deployment of innovative in-store communication tool

Keyword: Media design


reverberi   Reverberi
 

Future Choices
Company assessment and support to private equity funding

Keyword: Management consulting


cittasalute   Città della Salute della Ricerca e della Didattica Milano
 

Communication Strategy
Strategic framework and set up of cross media communication plan

Keyword: Management consulting


svilsisfiera   Sviluppo Sistema Fiera
 

Mobility Smart Solutions
Scouting and evaluation of smart innovative mobility solutions for Milan Fair Pero area

Keyword: Innovation mapping


 basilicata   Sviluppo Basilicata
 

Incubators Scope
Strategy and design of new contents for Viggiano and Matera incubators

Keyword: Management consulting

esposizioni   Palaexpo Roma
 

Homo Sapiens Exhibition
Design and production of interactive exhibits

Keyword: Interactive design


univa   Unione Industriali Varese
 

Polo Tex Sport
Scouting and evaluation of innovative product drivers for sportswear

Keyword: Innovation scope


confindustria   Unione Industriali Bergamo
 

Nanotechnology, functional materials and metamaterials as instrument of industrial innovation
Workshop on nanotechnology impact on industrial process evolution

Keyword: Innovation deployment

triennale   Triennale Milano
 

Global Nodes
Design and production of interactive exhibits

Keyword: Interactive communication


sipra   Sipra
 

Infoviz
Workshop on info visualisation scenario and methodologies

Keyword: Information visualization


supsi   SUPSI - Università della Svizzera Italiana
 

Info & Visual
Workshop on info visualisation scenario and methodologies

Keyword: Information visualization


feco   FECO - Ministry of Environment – China
 

Italian Transfer: four proposals for environment
Scouting and exporting Italian R&D in emerging Countries

Keyword: Italian R&D international exploitation


sole24   Il Sole 24Ore
 

Italian Applications: from academical theory to industrial application
Workshop on relationship management between Academia and Industry

Keywords: Learning - Collaboration

reply   E*Finance Reply
 

Hub Design
Cost saving, redefining spaces and processes, enhancing effectiveness of banking outlet

Keyword: Concept design


bbitalia   B&B Italia
 

Flagship Store
Concept and design of B&B Italia Milan flagship store

Keyword: User centered design


 printemps   Printemps - Studio Citterio & Partners
 

Flip Flap
Concept and design of innovative outdoor communication tool

Keyword: User centered design

infinity   Yaro Sergheyev
 

Infinity Computing
Industrial deployment of new mathematical theory enabling to compute infinite and infinitesimal numbers

Keyword: Start up support


bicoccabiogem   Università Bicocca Milano – Biogem
 

Power Pig
Industrial deployment of swine models for pharma
and bio-medical sectors

Keyword: Start up support

zeroenerg   RTR & Partners
 

Zero Energy
Renovation of an existing building by applying zero energy approach and techniques

Keyword: Start up support


unifistern   Università Firenze - Stern
 

Ultra Grinder
Industrial deployment of innovative technique to grind and dry vegetable materials in efficient way

Keyword: Start up support


angel   Redcap Technology
 

Angel Inside
Industrial deployment of innovative solution for active protection of chain-saws users

Keyword: Start up support



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